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// Tool 03 · Contribution margin & minimum price calculator

WHAT CAN YOU
ACTUALLY
AFFORD TO SELL?

Platform fees, payment processing, VAT, pick-and-pack, packaging, shipping, returns. This tool accounts for every cost that hits a DTC sale and shows your true contribution margin and minimum viable price.

Use the tool →All tools
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Check Availability →
// Product
// Your costs per unit
// Platform & payment fees
// Shipping to customer select carrier
Standard T48
£2.95
Standard T24
£3.45
Premium next day
£4.50
Locker network
£2.49
Marketplace rate
£3.10
Free shipping
£0.00
// Returns & margin target
// Compare to current price optional
£
ENTER YOUR COSTS
Add your COGS and costs on the left to calculate your minimum viable selling price.