Home
Google Shopping & SearchMeta & SocialEmail & RetentionLoyalty SchemesTracking & TechProblems We SolvePick Your GoalAds & Growth Pricing →
Amazon Commercial StrategyVendor CentralSeller CentralAmazon Tools
Conversion Rate OptimisationUX & UI DesignStore Experience AuditTracking & Analytics
Consultancy PackagesFractional E-Com DirectorSupply Chain & SourcingInventory & LinnworksBrand & IP Protection
AI Biscuit — Product AgentCustom AI & App BuildsRequest a Build
Ads & Growth PricingConsultancy Packages
About & StoryResults & Case StudiesOur BlueprintInsightsFree ToolsReferral ProgrammeCareers
Contact
Check Availability →

// Google · Shopify & Shopify Plus · Email · Loyalty · CRO · Amazon · Advisory

NINE SERVICES,
ONE COMMERCIAL
SYSTEM.

Not a menu of options. A connected set of capabilities — each one feeding the next, all built around the commercial reality of your business. Margin, catalogue, channels, competition — your strategy is built around all of it.

Explore services →Check availability
All businesses are different. Every engagement is bespoke.
Our dynamic blueprint and best practices are the foundation of everything we do — refined across £100M+ of e-commerce revenue. But your business is not a template. Your margins, your catalogue, your channels, your competitive position, your growth ambitions — all of it is specific to you. Before we recommend a single service, we map your commercial reality. The services below describe what we offer. The strategy we build describes what you actually need.
// Ads & Growth

EMAIL &
RETENTION.

The revenue you already earned but haven't collected yet. Klaviyo flows, segmentation and lifecycle automation that compound with every order.

// 03
EMAIL
& RETENTION
MARKETING
// Certified email platform partner · retention · lifecycle · CLV

Email is the most profitable channel most e-commerce businesses underinvest in. Acquisition through ads costs money every time. Email retention compounds.

As certified partners with our chosen email marketing platform, we build flows and campaigns around your actual customer behaviour — not generic templates. Welcome sequences, abandoned cart, post-purchase, replenishment reminders, win-back — each one is calibrated to the specific purchase patterns of your customers and the margin reality of your products.

Email platform data connects back into your Google and Meta audiences — meaning every email interaction makes your paid acquisition smarter. The loop compounds in your favour.

Full email platform account audit or setup
Welcome and abandoned cart flows
Post-purchase and replenishment sequences
Win-back campaigns and re-engagement flows
Segmentation by product category, purchase frequency, and CLV
Monthly campaign sends and content strategy
Email platform → Google/Meta audience sync
01
Account audit / setup
Full review of your existing email platform — or a clean setup — with deliverability, list health, and segmentation assessed first.
02
Core flows built
Welcome, abandoned cart, post-purchase, replenishment, and win-back flows built around your actual purchase patterns and product margins.
03
Segmentation layer
Customers segmented by category, frequency, and lifetime value so every send is relevant — not a blast to the whole list.
04
Audience sync
Email behaviour feeds back into your Google and Meta audiences, making your paid acquisition progressively smarter.
05
Ongoing campaigns
Monthly campaign calendar and content, reviewed against revenue per recipient and repeat-purchase rate.
// Why retention beats acquisition
Acquiring a new customer costs 5–7× more than retaining an existing one. A customer who buys twice is significantly more likely to buy a third time. Email automation is the system that converts one-time buyers into your most valuable customers — at near-zero marginal cost.
5×
More expensive to acquire
£0
Marginal cost of email
// One step away

START WITH A FREE AUDIT.

We review a select number of accounts each month — honestly, specifically, and without a pitch attached.

Check availability → See pricing