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// Consultancy & growth packages · project-based · scoped · time-limited

NOT EVERY BUSINESS
NEEDS A RETAINER —
SOME JUST NEED
A RESULT.

Standalone consultancy packages for businesses that have a specific challenge, a specific project, or a specific goal — and want direct access to 20 years of e-commerce operating experience to solve it. Scoped. Time-limited. Focused entirely on your outcome.

See packages → How it works
Consultancy places — very limited availability
We take on a small number of consultancy engagements at any one time. Availability is not guaranteed.
Check availability →
Why consultancy

DIRECT ACCESS,
FIXED SCOPE,
CLEAR OUTCOME.

A retainer is right when you need ongoing management and an always-on partner. But some businesses need something different — a concentrated burst of expert input on one specific problem, with a clear deliverable at the end.

Our consultancy packages give you direct access to 20 years of e-commerce operating experience, scoped around your specific situation, delivered in a fixed time frame. You get the same depth of thinking as a retained client — applied to your most pressing challenge, without the ongoing commitment.

Every consultancy engagement begins with a structured discovery session. We ask the right questions before we give any advice — because good advice without the right context is just opinion.

Scoped
Every engagement has a defined objective, a defined time frame, and a defined set of deliverables. You know exactly what you're getting before we start.
Focused
We work on your problem, not a curriculum. Discovery tells us where to focus. Every session, every output, every recommendation is built around your specific situation.
Honest
If consultancy is the wrong solution for what you need, we'll say so and point you toward what is. We don't take engagements that won't genuinely help the client.
Yours
Every output — strategy documents, campaign blueprints, audit reports, frameworks — is yours to keep and implement, with or without us afterwards.
Consultancy packages

THREE WAYS
TO WORK WITH US.

Fixed-scope, fixed-price packages designed around the most common high-value challenges we see in e-commerce businesses. All subject to discovery — we won't take on work we can't genuinely deliver on.

01
Available now

90-DAY
GROWTH SPRINT

For businesses that need structured momentum on a specific growth challenge — Google Ads architecture, Amazon strategy, margin improvement, or channel launch. Three months of focused, hands-on consultancy with defined milestones and outcomes.

£ 4,500
Fixed price · 90-day engagement · one specific growth objective
// What's included
  • 90-minute structured discovery session — we map your situation, your constraints, and your specific objective before anything else
  • Full commercial audit specific to your growth objective — margin model, break-even ROAS, channel analysis, or account review depending on scope
  • Three milestone sessions (roughly monthly) — strategy, implementation review, and outcome assessment
  • Written strategy document and implementation blueprint delivered after discovery
  • WhatsApp / email access throughout — questions answered same working day
  • Mid-sprint check-in call (week 6) to course-correct if needed
  • 90-day outcome report — what was achieved, what to do next
// Best for
  • Launching Google Shopping for the first time on a large catalogue
  • Migrating from Amazon Vendor to Seller Central with a strategy that protects margin
  • Rebuilding a Google Ads account that is structurally wrong and underperforming
  • Developing a channel strategy for a business selling on multiple platforms without a coherent plan
  • Building out an email retention system from scratch on our email platform
  • Designing a margin architecture for a distributor scaling from £2M to £5M+
03
Available now

DEEP ACCOUNT
AUDIT +
BLUEPRINT

A comprehensive audit of your Google Ads or Amazon account — not a checklist, a commercial analysis. We identify what is wrong, calculate the financial impact, and deliver a step-by-step blueprint for how to fix it. Ideal as a standalone engagement or as the entry point to a retainer.

£ 750
Fixed price · 5–7 working days to deliver · credited against first month if you join a retainer
// What's included
  • Break-even ROAS calculation from your actual margin data
  • Wasted spend analysis — every query, every product, every campaign consuming budget without returning margin-positive revenue
  • Campaign structure review — segmentation, bid strategies, budget allocation, keyword architecture
  • Feed quality audit — disapproved products, missing attributes, optimisation opportunities
  • Tracking audit — enhanced conversions, Consent Mode v2, GA4 verification
  • Written report: findings, financial impact, prioritised fix list
  • 45-minute debrief call to walk through findings and answer questions
// Best for
  • Businesses spending £1,000–£10,000/month on Google Ads who suspect something is wrong but can't identify what
  • Brands preparing to switch agency who want an independent view of the current state before handing over access
  • New e-commerce MDs or marketing directors who have inherited an account and need to understand what they are looking at
  • Businesses considering scaling ad spend who want to know whether the current foundation can support it
Inside the 90-day sprint

MONTH BY
MONTH.

Here is exactly what happens inside a 90-Day Growth Sprint — week by week, output by output.

// Discovery
Week
1
Structured discovery — we understand your business before we advise on it
A 90-minute discovery session using our structured intake framework. We map your commercial model, your current channels, your margin structure, your constraints, and your specific objective. You complete a preparation questionnaire beforehand so the session is spent thinking, not gathering information. Nothing generic comes out of this session — every question is designed to surface the specific context that makes advice relevant rather than theoretical.
Discovery session (90 min) Preparation questionnaire Account / data access
// Strategy
Week
2–3
Commercial audit and strategy build — specific to your situation
We complete the relevant commercial analysis — break-even ROAS, margin mapping, account audit, channel review, or competitive analysis depending on scope — and build the strategy document. This is not a template with your name on it. It is built from the discovery session, your data, and our direct experience of the challenge you are facing. Delivered as a written document with clear logic, specific recommendations, and a prioritised action plan.
Commercial analysis Written strategy document Prioritised action plan Month 1 milestone call
// Implementation
Week
4–8
You implement — we support, review, and adapt
Most of the implementation is yours to run — you are either doing it internally or through an existing team. Our role is to be available for questions, to review what is being built, and to course-correct where needed. WhatsApp and email access throughout means you are never stuck waiting for a scheduled call when something needs an answer. Week 6 check-in call reviews implementation progress, identifies what is working, and adjusts the plan if the situation has evolved.
Same-day message access Week 6 check-in call Implementation review Plan adjustment if needed
// Outcome
Week
9–12
Month 3 review — assess outcomes, define what comes next
Final milestone session in month three. We review what was achieved against the original objective, identify what remains, and build the next-phase plan. Some clients move to a retainer at this point. Some continue with another consultancy package. Some take the blueprint and run independently. All three are completely fine — the goal is your commercial outcome, not keeping you engaged with us beyond what genuinely adds value.
Month 3 milestone call 90-day outcome report Next-phase recommendation
Operations & supply chain

THE COMMERCIAL
ENGINE BEHIND
YOUR STORE.

Digital performance — Google Ads, Amazon, email retention — all depend on the commercial infrastructure beneath it. Stock on hand when customers want to buy. The right products in the range. Margin that survives the supply chain. We advise on all of it — because we have operated all of it, not just read about it.

// Inventory
Stock
ordering &
forecasting
Order the right stock, at the right time, in the right quantities
Overstock ties up cash. Understock loses sales and damages your Google and Amazon rankings. Most businesses at this scale order by feel because they lack the data to do otherwise. We build that data layer — velocity by SKU, seasonality-adjusted reorder points, lead times, and a model linking cash position to stock commitments. At 500+ SKUs, this is the single biggest operational risk in the business.
Sales velocity model by SKU Reorder point framework Seasonal uplift adjustments Cash flow vs stock commitment model Supplier lead time integration
// Recovery
Dead stock
management
Recovering value from stock that isn't moving
Every product business accumulates it — supplier minimums, range lines that missed, seasonal stock that didn't shift. Left alone it ties up cash; written off it's a margin hit. We build structured clearance that moves it without undermining your standard pricing — channel routing, bundle mechanics, margin floors — plus the cataloguing discipline that stops the next round building silently.
Dead stock audit and valuation Clearance channel strategy Bundle and promotional mechanics Margin floor modelling Prevention framework going forward
// Sourcing
Buying &
overseas
product
creation
Building the range — from existing suppliers or new overseas production
We've sourced and created products overseas — mostly from Asia — and lived the realities sourcing guides skip: MOQs, tooling, sampling, inspection, duty, currency risk, and the relationship dynamics that decide whether you're a priority or an afterthought. We advise on what to fill in your range, the true landed cost before you commit, and how to structure agreements that protect you on quality and lead time.
Range gap analysis Landed cost modelling (duty, freight, inspection) Supplier evaluation framework MOQ and cash flow impact model Sampling and quality control brief Supplier agreement structure
// Operations
Supply
chain
management
The full chain from supplier to customer — mapped, stress-tested, improved
Supply chain failures are margin failures in disguise — a late supplier forces airfreight that wipes the order's profit; a single-supplier dependency is a risk that never shows on the P&L until it triggers. We map the full chain — suppliers, freight, warehouse, carriers, returns — flag the fragility and cost, and hand you a practical improvement plan built for your scale, not a textbook ideal.
End-to-end supply chain map Fragility and dependency audit Freight cost and routing review Fulfilment capacity assessment Carrier mix and rate review Improvement priority plan
30%
of e-commerce inventory is typically classified as slow-moving or dead — capital tied up with no return
IHL Group retail research
43%
of small businesses that fail cite cash flow problems — often rooted in poor stock management rather than poor trading
UK SME Finance Monitor
the margin impact of a well-managed supply chain versus an unoptimised one at the same revenue level
Founded Digital operational data
Brand, trademark & IP

PROTECTING
WHAT YOU'VE
BUILT.

Building a brand on Amazon or DTC without protecting the underlying intellectual property is building on rented ground. We have navigated brand registration, trademark applications, Amazon Brand Registry, and the commercial decisions around brand architecture — and we advise clients on all of it as part of a broader commercial strategy, not as a separate legal project disconnected from the business.

// UK trademark registration
Registering your brand name and logo in the UK

A UK trademark gives you exclusive rights to your brand name in your categories — the foundation for Amazon Brand Registry, marketplace takedowns, and defending against copycats. We guide you through the process end to end.election based on your product range, your channel mix, and your growth plans, and work alongside your legal team or introduce you to a trademark specialist.

Brand name and logo trademark assessment
Nice Classification class selection advice
Conflict search and risk assessment before filing
Introduction to specialist trademark solicitor
// Amazon Brand Registry
Protecting your brand on Amazon — and unlocking what registry gives you

Amazon Brand Registry requires a registered trademark — not a pending application, a granted one. Once registered, it gives you control over your product listings (preventing unauthorised sellers from overriding your content), access to A+ content, Sponsored Brands, Amazon Stores, and brand analytics. It also unlocks the ability to report counterfeit listings and hijackers. We manage the Brand Registry application, set up the protections, and advise on how to use the additional tools commercially.

Brand Registry application and setup
Listing control and content protection
Hijacker and counterfeit reporting process
A+ content and Amazon Stores setup
// Brand architecture
One brand or many — the commercial decision behind the structure

Businesses reaching £1M–£5M often face a decision: continue building one brand across multiple product categories, or split into separate brands for different markets or audiences. The wrong choice creates confusion for customers and dilutes marketing spend. The right choice opens up new channels, new customer segments, and new acquisition strategies. We have built and exited multiple brands and advise on brand architecture decisions based on commercial reality — margin, channel fit, customer psychology, and the operational overhead of running separate brand identities.

Single brand vs multi-brand commercial analysis
Sub-brand and product line architecture
Channel fit by brand — which brand belongs on which platform
Operational overhead reality check
// Private label & own brand
Creating your own branded products from third-party manufacturing

Distributors and resellers often reach a point where the margin on branded third-party products is structurally constrained — the brand owner sets the RRP, the margin is fixed, and the only way to compete is on price. Own-brand and private label products break that constraint: you control the pricing, the positioning, and the margin. We advise on the category and product selection for own-brand development, the overseas sourcing process for manufactured products, the brand and packaging requirements, and the Amazon and DTC launch strategy for new own-brand lines.

Own-brand opportunity assessment — which categories to enter
Product specification and packaging requirements
Pricing and margin modelling vs reseller lines
Amazon and DTC launch strategy for new brand lines
Our role and our limits
We advise on brand and IP strategy from a commercial operating perspective — what to protect, when to protect it, and how it connects to your channel and growth strategy. We are not solicitors and do not provide legal advice. For trademark filing and any formal IP work we work alongside or introduce you to specialist trademark attorneys. Our value is in the commercial decisions that sit around the legal ones — the ones that determine whether the legal investment is the right one to make at the right time.
£300
approximate cost to register a UK trademark in one class — one of the highest-ROI legal investments a product business can make
UKIPO filing fee
74%
of Amazon sellers report losing sales to hijackers or counterfeit listings — Brand Registry is the primary defence
Jungle Scout seller survey
3–5×
higher exit valuation for product businesses with registered trademarks and protected brand assets vs unprotected equivalents
Industry M&A benchmarks
Which is right for you

CONSULTANCY
VS RETAINER
— THE HONEST
COMPARISON.

What you need Consultancy package Managed retainer Day rate
Ongoing campaign management✗ Not included✓ Core offering✗ Not ongoing
Specific project with defined outcome✓ Ideal fit— Possible but not optimal✓ Works well
90-day structured engagement✓ Growth Sprint✓ First 90 days✗ One-off
Fixed price, fixed scope✓ All packages— Monthly rolling— Per day
In-person strategy session✓ Strategy Intensive— Not standard✓ By arrangement
Commercial audit with financial impact✓ All packages include✓ In onboarding✓ Standalone audit
Senior embedded strategic presence— Advisory only— Not in standard tiers✓ Fractional Director
Budget requirement (monthly)None£799–£3,500/mo£1,500/day
Right for a business not ready for retainer✓ Perfect entry point
Is this right for you

WHO GETS THE
MOST FROM
CONSULTANCY.

01
The business at a turning point
Revenue has grown but margins haven't. You're spending more on ads without clear returns. You're considering Amazon for the first time or restructuring an existing presence. You need a clear strategic view before committing to a direction — not more execution on an uncertain plan.
02
The founder doing too much
You are running the ads, managing the suppliers, overseeing the warehouse, and still trying to grow. You don't need someone to take over the whole operation — you need a half-day with someone who can tell you clearly what to fix first, what to do next, and what to stop spending time on.
03
The new commercial decision-maker
You've recently taken on responsibility for e-commerce, marketing, or commercial strategy — and you've inherited an ad account, a channel mix, or a supplier structure that you didn't build and don't fully trust. You need an independent view before making significant changes.
04
The business not ready for a retainer
Ad spend is below £1,000/month, the team isn't in place, or the commercial fundamentals aren't solid enough yet. A consultancy engagement can build the foundation that makes a retainer viable and valuable in six months — rather than starting a retainer before the business is ready.
05
The agency considering a switch
You're unhappy with your current agency but not sure whether the problem is the agency or the strategy. A Deep Account Audit gives you an independent view of the current state before you make a decision — so you know what you're walking away from and what you actually need.
06
Not sure which applies to you?
Tell us where you are and what's not working. We'll tell you honestly whether consultancy, a retainer, or something else is the right answer — and we'll do it in a 20-minute conversation at no charge.
// 90-Day Growth Sprint

CHECK
AVAILABILITY

We'll confirm whether we have availability for this package and schedule a no-obligation discovery conversation to check fit before either of us commits.

// We confirm availability within one working day · no obligation to proceed

NOT SURE WHICH
PACKAGE IS RIGHT?
Tell us what's not working and we'll tell you honestly what the right engagement looks like — consultancy, retainer, or something else. 20 minutes, no charge.
Have a conversation →